Search Engine Marketing

About Search Engine Marketing

TWhat is the fastest way to gain impressions, users, and clientele? Ads, ads or otherwise known as pay per click can give your business a huge lead in a short period of time. With this amazing technique comes a problem having the perfect keyword to generate clicks that leads to new clients, sales and impressions. Not having the right keyword can cause you to lose money big time, that is where we come in. We take care of the hard work for those hours upon hours of research to get that perfect keyword that drives your business to success. (Note we do not recommend using SEM to replace SEO both are a vital part of your online business)

What is SEM
Search engine marketing is the act of showcasing a business utilizing paid advertisements that show up on google, bing, yahoo, GoGo Duck, etc on their search engine results pages (or SERPs). Advertisers like you offer bids on terms and keywords for Google and Bing user that may enter that keyword when searching for specific items or services, which gives the sponsors the open door for their advertisements to show up on top of the results for those searches results.

These advertisements can come in many forms some are text-based ads where content might appear on the bottom or on the side of the page, whereas others come as a product listing ad (PLA or otherwise known as shopping ads), PLAs are visual based products where advertisements allow consumers to see information such as price and reviews.

Search engine marketing’s most prominent quality is that it offers advertisers the chance to put their promotions before motivated clients who are prepared to make a purchase that means your time is inst being wasted on chasing empty leads. No other advertising medium can do this, which is the reason SEM is so compelling and such a marvelous approach to developing your business.