Having an appealing website design is key for businesses that seek to grow their client base. Despite an abundance of stylish, user friendly website designs, there are businesses that have yet to update their websites. As a result, they are likely losing out on clients who are put off by their website design. Here are some signs that your business needs a rejuvenated website.
It Doesn’t Match Your Branding
Businesses often reinvent themselves through branding efforts. Many times, they will update their logos and color schemes. Less frequently, business owners change the name of their business altogether. If your business has recently undergone some branding updates, but your website wasn’t updated to reflect those changes, it’s time for a new website design.
It Looks Dated
There are a lot of businesses that have been around since the internet was first invented. Most of these businesses have updated their websites every few years as website design has evolved. Others, however, fail to update the website often enough to keep up. As a result, their website looks outdated. If your website looks old, it’s time to engage with a website design company to give it a new and refreshed look.
It Isn’t Mobile Friendly
Mobile devices account for over 50% of website traffic. If your website isn’t optimized for smartphones and other devices, your business is missing out on the majority of internet traffic. This lowered website traffic is costing you sales conversions. A website that lacks a mobile-friendly interface needs immediate intervention.
Keeping your business relevant in 2021 requires thoughtful website design that is mobile and user friendly. If you find that your website is lacking, the experts at Web Designer 23 can help. Visit our website today to learn more about how our website designs can help your business thrive!